NYU Case Study
The School of Professional Studies (SPS) at NYU is a leading academic institution that receives thousands of applications per year. In recent years, SPS has experienced international applicant growth from India, Indonesia, and Kazakhstan, according to Cynthia Perez, Director of Admissions at the School of Professional Studies, NYU.
Why did NYU (SPS) choose TEC? “Two items were critical,” said Perez. “The personalized customer service which is often hard to come by, and the verification piece which has given us the peace of mind to know that we are working with documents that are authentic and have been verified.”
THE CHALLENGE
Managing an increase in international applications while ensuring applicants meet the admissions requirements.
But the increase in international applicants brought challenges. NYU SPS needed to verify the equivalency and authenticity of an increasing number of foreign transcripts submitted for admission. “Serving our students while managing the integrity of the admissions process is critical to us,” said Perez. “We want to make sure students we are admitting have earned degrees that meet the U.S. degree equivalency requirement.”
THE SOLUTION: TEC
6 years ago, the Admissions Office started promoting Spantran: TEC to its students.
Why did NYU SPS choose TEC? “Two items were critical,” said Perez. “The personalized customer service which is often hard to come by, and the verification piece which has given us the peace of mind to know that we are working with documents that are equivalent to a U.S. bachelor’s degree, and are authentic.”
THE RESULT
For the past 6 years, TEC has successfully met the Admissions Office’s needs, including assistance with one-off and non-standard cases to support their students.
In addition to personalized customer service, TEC created a branded online application page specifically for NYU SPS. “That seamless applicant experience is invaluable,” added Perez. “That page gives students a sense of connection and continuity to the School. We know this is a big commitment, so having that seamless connection makes the process simpler for students and gives them greater confidence.”